Suppose you’re a consumer looking for a new smartphone and you’ve not already purchased a Galaxy S7, the Galaxy J7 Prime might be your best bet. Here are 7 reasons why a person might want this smartphone. This device isn’t actually the most powerful smartphone in Samsung’s collection, but it’s price tradeoff with features is definately unmatched within the Samsung family brand.

Here are the reasons that got us most excited.

1. Build and Design

The Samsung Galaxy J7 Prime has the same basic aesthetic as Samsung’s top-selling Galaxy S line. Samsung hasn’t messed up the look and feel of this new device just because its price is lower than its relatives. The phone has a metal build with the front being protected by Corning Gorilla Glass 4. The edges of the glass blend smoothly into the body, leaving no prominent edges.

2. Fingerprint Scanner

Like most high end smart phones, this Samsung Galaxy J7 Prime has a fingerprint scanner. This is great for a mid-ranged price smart phone. Fingerprint scanners are becoming useful for lots of different applications e.g. security, smartphone payments e.t.c. They will soon be a must-have for all sort of electronic devices.

3. Display Quality

This device has a display that’s 5.5-inches with 1080 x 1920 pixels, full HD across it. This is a IPS LCD capacitive touchscreen that covers over 70% of its front facing body.The display has a pixel density of roughly 400 PPI, adequately dense to render pleasingly sharp images. The display is adequately bright, with good colours and contrast and can be used even when there is sunlight.

4. Processor Power

With the J7 Prime, Samsung gives us the power of the Exynos 7870 Octa chipset. That is 8 Cores of pure power at 1.6 GHz. The phone also features the Cortex-A53 with a Mali-T830MP2 GPU. Also onboard is 3GB of RAM and either 16 or 32GB of internal storage that can be expanded up to 256GB. This phone runs on an Android 6.0.1 Marshmallow OS.

5. Good cameras on both ends

The J7 Prime features an 8 Mega Pixel Front Camera with an f/1.9 MAX aperture lens. That’s is way better than many back main cameras on high end smartphones a while a go.

The main (back) camera is a 13 MP with an f/1.9 max aperture lens. The camera has Autofocus and LED flash features too. The users have the ability to record 1080p video up to 30FPS with the camera. They can also use Touch Focus, Face Detection, Geo Tag as well as capture Panoramic and HDR photos. For its market price, these are amazingly powerful features.

6. Battery Life and S-Power

Most Android phones offer a mode for battery saving. With Samsung, they give us S-Power. The S-Power feature can be configured to reserve battery for calls, to extend battery time and even forward calls to another number in the event your phone’s battery dies under heavy use.

It also features an Ultra Power saving mode which limits the total apps that can run, and the total services that remain active. Our tests show that the Ultra mode is best for those who need a device for making and receiving calls and texting too.

When we turned off all the battery saving features, the 3000mAh battery of the Samsung Galaxy J7 Prime lasted us for an entire day without any issues. This included heavy social networking usage of WhatsApp, Telegram and Facebook and also alot of phone calls. Most phones would have died halfway through the day.

You can extend the battery life by another 12 hours or so by turning on any of the S-Power modes and are most usefuly if you go for a trip to places where electricity is scarce.

7. Friendly Price

The Samsung Galaxy J7 Prime costs Ksh 26,000 to Ksh 30,000 depending on your retailer. That’s not half bad for a smartphone with the features and abilities this one has off the shelf.

Conclusion

At the time of writing this article, the Samsung Galaxy J7 Prime retails for Ksh 25,999 on KENYATRONICS.COM. It comes with medium-tier specs that have been a standard for this price range. It performs as expected, and has various preinstalled apps that the owner will indeed find useful. The camera performs really well in good light and manages to keep the images noise free in relative darkness too thanks to its tech for noise reduction.
The Samsung Galaxy J7 Prime is optimized in terms of efficient utility of resources and gives all other brands with similar specs a run for their money. This makes this phone our top choice for its price range.